Signage and Advertising Plan (D)

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Dispensary

Signage and Advertising Plan (D)

Advertising and signage rules vary greatly in each state.  This plan describes methods your business will use to get customers from the outside to the inside of your store, without doing concerning things like appealing to children.

You need the right ads in the right places saying the right things. There are some important questions to answer.  How will you advertise?  Where will you advertise? To whom will you advertise?

Dispensaries DEFINITELY need policies for ethical advertising and this plan has your back.  It's exactly what you need to answer all the important questions and accomplish attracting consumers to your store while still staying in the good graces of the regulators.

Best used for: License Applications + Internal Best Practices

*Remember to use the Signage and Advertising Plan DIY Guide along with the General DIY Guide to make this plan even more solid by inserting your own customized details and the required state regulations.*

Advertising and signage rules vary greatly in each state.  This plan describes methods your business will use to get customers from the outside to the inside of your store, without doing concerning things like appealing to children.

You need the right ads in the right places saying the right things. There are some important questions to answer.  How will you advertise?  Where will you advertise? To whom will you advertise?

Dispensaries DEFINITELY need policies for ethical advertising and this plan has your back.  It's exactly what you need to answer all the important questions and accomplish attracting consumers to your store while still staying in the good graces of the regulators.

Best used for: License Applications + Internal Best Practices

*Remember to use the Signage and Advertising Plan DIY Guide along with the General DIY Guide to make this plan even more solid by inserting your own customized details and the required state regulations.*

Table of Contents – What's inside!

  • Marketing and Advertising Plan
  • Marketing andAdvertising Objectives
  • Advertisement Best Practices
  • Ethical Practices
  • FTC Standards
  • Year One Advertising Plan
  • First Year Marketing Effort Schedule

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